March 12, 2008

Gifts: Business Buying Essentials and Corporate Christmas Gifts

by Cebza Maseko

First impression lasts - Packaging is important. This will give the first impression to the receiver. A good packaging will send a message to the recipient that he or she is important to you. A poor packaging on the other hand will tell the recipient that the item inside is not that important, or worse, the recipient may think that he is not important. So regardless of the price of the gift inside the package, it is inevitable that a corporate gift is packed appropriately.

Handwritten cards is much appreciated - Yes, it is easier to buy a Hallmark card and put your signature on it together with your gift, but it will leave a more lasting effect if you prefer having your message handwritten. This would mean that you personally made the massage to the person and not use a ready-made one.

Check the IRS deductions - The IRS Publication 463 is something you should know of since business gifts in America are tax deductible (as much as $25/person in a tax year). This excludes shipping the gift and packaging. Other rules may apply to other types of business structure.

True corporate Christmas gifts

Yes, Christmas is the most wonderful time of the year. And it is the most expensive too. Okay, let us disregard the expenses and head to the main point: the corporate Christmas gift.

Calendars - Another year is coming and you want your company to be remembered for the whole year to come. What you should give? A calendar! Most companies give away this especially to their costumers during the Christmas season. It is cheap, safe, and of course, it possesses company name and logo right at someone else’s home or office for the next 365 days.

Gift certificates for restaurants - Another option for a corporate Christmas gift would be gift certificates for restaurants. This is also one of the safest and one of the most appreciated types of corporate Christmas gift someone will receive since it appeals to everyone of any age.

Wine or liquor - Christmas means celebrating and most businessmen use drinking as a way to celebrate. Thus, wine or liquor could be a good corporate Christmas gift. A particular brand which the recipient loves to have is more appreciated.

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Filed under Shopping by Cebza Maseko

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